On the contrary, he says -- religion, like art, must keep exploring and reforming, or "you end up with a velvet Elvis on your hands."
"It is not possible to simply do what the Bible says," Bell writes. "We must first make decisions about what it means at this time, in this place, for these people."
Many of them are looking for what Bell says his book offers -- "a fresh take on Jesus."
"I affirm the truth anywhere in any religious system, in any worldview. If it's true, it belongs to God."